Responsible Investment: An Insider's Account

Short extracts and ordering the book:

To get a sense of the book’s style and content, extracts from the book have been published below.

In this video, Philip Bateman interviews Will Martindale on the key themes in the book.

Responsible Investment: An Insider’s Account received special commendation in the Sim Kee Boon Institute for Financial Economics at SMU (SKBI) Prize for Sustainable Finance Literacy in the 2024 Money Awareness and Inclusion Awards.

Click below for short extracts:

COP 26

A curious mix of NGO staffers, private sector sustainability teams and overseas policymakers sported an array of lanyards.


The implementation of SFDR
has, I'm afraid, not worked well ... SFDR has been costly in legal fees and goodwill. But that said, I don’t regret SFDR.

Modern Slavery

The more effective action, in my view, would be to address the causes of modern slavery, starting with inequality. 

Responsible investment - an insider's account - Cover v2

Ordering the Book

Order from Waterstones (UK)

Order from Lowry’s Books (US)

Order from Amazon (UK / NL)


“This book provides a compelling overview of responsible investment’s contribution to global sustainability goals, where we go from here, and importantly, the critical role of public policy.”

―Martin Spolc, Head of Unit for Sustainable Finance, European Commission

“This book rattles along. Will tells the complex story of the evolution of responsible investment and all its complexities in an engaging and personal way, always explaining, never lecturing and encouraging us to think and do more.”

Joanne Segars OBE, Chair Of The Board Of Directors at LGPS Central and NOW:Pensions

“The future of responsible investment is at a crossroads. This book provides great insights and reflections on responsible investment, addressed with skill, and complemented by interesting commentary from experts. I was delighted to contribute.”

Philippe Zaouati, CEO, Mirova

“This is an absolutely delightful candid personal account of the origins of responsible investment and where it stands today. Will combines an eye for pithy quotes with deep knowledge of the subject.”

―Bob Eccles, Professor of Management Practice, Harvard Business School

“This book is both rigorously analytical and deeply personal – a compelling combination. It draws richly on perspectives from the multiple seats Will Martindale has occupied within the sustainable finance eco-system. His book deserves and will surely find a significant audience both inside and outside the finance sector.”

―Catherine Howarth, CEO, Share Action

“Will Martindale’s account of the responsible investment journey is in equal parts interesting, insightful and important.”

―Roger Urwin, Global Head of Investment Content, Willis Towers Watson

“Will Martindale is perfectly placed to write an insider’s account of sustainable finance. His perspective is both clear-eyed and compelling, charting a middle course between the self-justificatory wishful thinking of so many insiders and the abject disillusionment of the former insiders who have become out-and-out critics of the responsible investment industry. Essential reading for anyone who wants to understand finance’s role in addressing the greatest challenges of our time.”

 Richard Roberts, Inquiry Lead, Volans

“Will provides deep insights in clear terms – in a way that can help us build the future of responsible investment.”

– Nathan Fabian, Chief Responsible Investment Officer, Principles for Responsible Investment

“In unpacking the role of responsible investment, Will strikes that rare balance between visionary and practical.”

– Erinch Sahan, Business & Enterprise Lead, Doughnut Economics Action Lab

“An invaluable account of the history of responsible investment, highlighting how far we have come and where we must go next, from someone at the forefront of these issues.”

– Stephanie Pfeifer, CEO, Institutional Investor Group on Climate Change

“While terms such as ‘ESG’, ‘sustainable’ and ‘impact’ have become ubiquitous in any discussion on modern investing practice, precise definitions of these concepts remain elusive. For anyone looking to understand what it means to be a responsible investor and to go beyond the jargon, ‘Responsible Investing: An Insider’s Account of What’s Working, What’s Not and Where Next’ provides valuable insights into evolving best practice.”

―Andrew Parry, Head of Investments, J O Hambro Capital Management

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